Product design

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Product design *

UI Lead designer
2017 - 2020

In collaboration with the UX lead, active involvement and challenges at every stage: from project framing to each step of the UX process.

What I’ve learned:
Finding the right balance between user insights, brand identity, and development constraints.

Missions as lead:
- Defining the project’s visual identity
- Creating a UI kit
- Wireframing and prototyping
- Supporting development and testing

ANTS - Agence nationale des Titres Sécurisés

A clearer experience for French citizens

Redesigning the main public platform managed by ANTS (National Agency for Secure Documents), and its public services: Drivers licenses, vehicle registration, ID/passports, and access for professionals and agents.

Objectives

  • Unify fragmented services into one consistent, mobile-first platform

  • Ensure accessibility and intuitive navigation through color-coded service universes

  • Simplify admin language for citizens

Missions

  • Audit of legacy websites

  • Field research & immersions in local city halls

  • Citizen interviews & needs framing

  • Co-design sessions with stakeholders

  • 3-day design sprints per service stream

  • Creation of a shared UI Kit for all ecosystems

Yvelines - Hauts de Seine “Pass+”

Revamped the Pass+ portal, which provides support, outings, and deals for Young people across two French regional departments. The redesign halved hotline calls and increased registrations to the program.

Missions

  • UX/UI Audit

  • User Research

  • Identification of New Features/Services

  • UX/UI Redesign

  • Idea Mapping

  • User Testing

Florence Sylvestre - Directrice de l'éducation et des projets innovants

« Strong support throughout the project with tangible contributions. »

Sylvie Doré - Cheffe de projet Conseil Départemental

« The result is striking when comparing before / after. »

Maileva

Support this B2B product’s digital transformation over 5 years by implementing the agile methodology and building a UX team that grew from 1 to 5 designers.

Missions

  • UX/UI Design 2019–2020

  • Since then: Design Manager, embracing everything that fits within the agile methodology.

ELSAN “Adel”

Designed the mobile application to transform the waiting experience in hospitals. Identified patients’ needs and pain points to create a concept that balances user impact and strategic value for Elsan.

Missions

  • Ideation

  • Immersions in Clinics

  • Recommendations

  • User Interviews

  • Co-Design & Workshops

  • Design System

  • Application Design

  • Deployment

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